Is Article Writing Pointless: Are Article Marketing Services Dead?
Shock! Gasp! Horror! Article writing is no longer useful and marketing through articles is dying! Many people thought this in the wake of the misunderstood algorithm update often referred to as "Farmer," was made available to the online marketing community by Google. The fear was evident, and you could smell the fear that was evident in many of the hysterical blog posts and articles written about the horrible thing Google did to us. Google Protects its Customers The whole thing is nonsense, naturally it's because Google generally does not harm the people who are responsible for its existence however, even if it is only minimally responsible, however, it does safeguard those who it considers to be its customers. This is the group of people who utilize Google as search engines to locate information , not the ones who make use of the search engine to promote! If you're providing quality information on your pages or are using article directories, then writing will continue to be a popular option and article marketing services will allow you to advertise your websites. Naturally, your sites will have to offer useful information, although dedicated sales websites are thought of as providing Google customers with a service. So , what was the point of this algorithm change that Google introduced in February? For more detail please visit>>> A Panda Farmer-specific Algorithm Change While the dust has settled, and everyone has shared their own two cents worth of comments and explanations, there's still a great deal of confusion. My explanation may not please everyone as some might not agree with my reasoning. It is their right to take a stand, but as an article ghostwriter of good standing and many years experience , I think my view is just as worth expressing as the opinion of any other in the world. The writing of articles was not Google's primary goal, nor were the article marketing services that still enable you to use articles to promote your sites and your products. Google's primary goal was the abundance of poorly written content, in the simplest terms: * Articles made from a master piece * Poor rewrites of PLR articles Poor article writing that provides no value to the reader * Articles that provide little information, intended to attract clicks to sales pages * Very short articles of less than 250 words. 400 words * Article that contains important spelling errors * Article written with poor grammar * Software-generated content derived by scraping web pages In short, Google is attempting to improve the quality of content that it offers to its users who are seeking useful information. It was not just information in the form articles or blog posts, but also website page contents. Google does not want to see the same type of content in a large number of results pages, even if it's presented slight variations. They don't want text that is almost unreadable because it has been so badly written. For those who are confused about the name of this algorithm change, Google named it "Panda" after the Indian scientist who invented it. It was given the popular term 'Farmer' from those who believed its primary goal to target 'content farms'. It wasn't the whole situation, though content farms rightly suffered, most likely due to poor quality material they were able to provide. the Future of Article Marketing Services The article marketing industry is going well and you can continue to advertise your website through writing articles that are well-written and of moderate length that include valuable content that is relevant to the title. Make sure that the article's source links readers to a page on your website that's directly connected to the subject of the article - this is a different aspect of article writing that many do not seem to grasp. Another thing to consider in a properly written article is that it shouldn't be overloaded with keywords. Even one-percent keyword density could be considered spamming in the present. Since the release of Google's LSI algorithm upgrade, it's not been necessary to incorporate keywords into your article marketing campaigns. Writing naturally is the key to achieving high rankings for a quality, informative piece. Response to Article Directories The response of the article directories was to tighten up on their guidelines on editorial. A lot of them, like EzineArticles, increased their word count to 400 and it is now more difficult to get an article endorsed by numerous directories. They are looking more closely at grammar and content. Since they're seeing that their articles are being rejected by the directories, many believe writers of articles have been discarded as a tool for marketing, and that the services of article marketing are either dead or dying. This is not the fact. In fact, you will soon find it much easier to get a high listing for your article on Google and other search engines as the large majority of articles were removed because they are inadequately good. Article writing is now an extremely effective marketing tool than ever or ever before. And article marketing services are more alive than ever before.  

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